Tools

The Heart-Centered Design Canvas
The Heart-Centered Design Canvas offers us a simple way to visually map and share our concept from a heart-centered design approach.

Design Canvas Guide
Step-by-step guide of the Heart-Centered Design Canvas
Articulate Clearly with Heart-Centered Value Proposition
Heart-Centered Value Proposition tool, which helps us to frame our work withspiritually grounded language.

The Heart of Design Value Proposition
Serve spiritually grounded professionals, creatives, and aspiring entrepreneurial (Global Urban Muslims who are Educated and English Speaking).
Seeking deeper spiritual alignment and fulfilment in their work and life journey.
By Designing The Heart of Design book and platform featuring practical guidance, inspiring holistic success stories and like-hearted communities.
To Transform their outlook with a heart-centered designer mindset at the intersection of spirituality, creativity & entrepreneurship.
Guided by seven design principles and seven spiritual aspirations distilled from my twenty-year journey as a Muslim, designer, and entrepreneur.
Unlike most mainstream business and design resources, this approach embraces faith-based concepts and examples from personal and professional experiences.
Because my amanah is to share and teach what I’ve learned in service to a movement of emerging leaders exploring their creative and entrepreneurial potential to build meaningful products and startups that design for remembrance in an age of design for distraction.
Project Showcase

Rehan completed the program in 2020 and has since launched his company HalalStocks.co. His company has good traction, real users and has received great feedback from his community.
He was very specific with his Heart-Centered Design Canvas and provided lots of information. The more specific you can be with your Heart-Centered Design Canvas the better as your business becomes clearer. His transformation that delivered the unique experiences showed his beautiful intention for his community. It helped carry the value throughout his business. Rehan's canvas is a very good example of how the Heart-Centred Design Canvas can be used to bring value to your business and your community.

Example of Rehan’s Heart-Centered Design Canvas
HALALSTOCKS.CO HEART-CENTERED VALUE PROPOSITION
Serve Muslim organisations, charities, individuals and their like-hearted peers, —especially those who are underserved by conventional investment solutions.
Seeking to grow their wealth while staying true to their ummatic values including Halal, ESG and BDS concerns
By Designing a values-first investment service powered by deep quantitative research combining best in class performance and user experience
To Transform how the Muslim community experiences life-changing wealth creation and achieves financial independence
Guided by Prophetic financial ethics, and state of the art systematic value investing principles derived from the world’s best value investors
Unlike existing investment services that compromise on user experience, investment performance and Halal / BDS criteria
Because our investment technology is an amanah and we are uniquely positioned to equip the Ummah with smarter investments designed from the ground up to uphold uncompromised values — one’s that don't force us to choose between our principles and performance. We exist to help Muslims invest with confidence, intention, and tawakkul—trusting in Allah while applying the best of what we know.
The canvas and value proposition tools are inspired by the Lean Canvas by Eric Ries, Madlibs techniques, and the Business Model Canvas tools from Strategyzer.
Get Your Canvas Template
The Heart-Centered Design Canvas considers spiritual growth and holistic success by reimagining the Business Model canvas. Through incorporating Heart-Centered Design principles and personal aspirations into the earliest foundations of the concept, offering & team culture.
